ICONIC CHERRIES 🍒
BY NATURA TODODIA
We jumped on the #cherrycore trend with a hyper-real and hyper-sensorIAL campaign that went beyond the screen — and left everyone craving more.
PLAY IT
PLAY IT
An instantly iconic campaign — crafted to grab the 
scroll-stopping eyes of TikTokers and Instagrammers.  
2.2 Billions
ORGANIC IMPRESSIONS
67M
SOCIAL INTERACTIONS
CHERRY LOVER DETECTED
✸
CHERRY LOVER DETECTED ✸
The numbers don’t lie:
we PROVOKE a full-on cherry takeover across the feed.
IMPACTS ON DIGITAL
4,1MM
[2025]
Role: Senior Creative Copywriter
Agency: Africa Creative
Productor: A Veneta  
Client: Natura
95%
COMPLETE VIDEO RATE IN A PRODUCT-CENTRIC FILM ON META